Sharpening our corporate strategy to create sustainable value

PRINTABLE

Keep a copy of our strategy

Download our corporate strategy in a printable pdf

Our Corporate Strategy

Leverage GLOBAL NETWORK STRENGTH OF 19 MARKETS to deepen and expand REGIONAL PRESENCE

Southeast Asia

(Singapore as Head Office and Hub)

Greater China

(Hong Kong as Hub)

Core businesses

Banking

Support domestic economic activities and cross border trade, investment and wealth flows with comprehensive consumer, retail and commercial banking franchise across well-connected business and regional network

Wealth management

Capture rising Asian wealth through integrated model across private, premier private and premier banking, bancassurance, securities brokerage and asset management with regional presence and digital offerings

Insurance

Deepen insurance penetration in Singapore, Malaysia and Indonesia

Core compentencies

Disciplined risk management

Diversified funding base

Accelerated digital transformation

People and Talent

Core Environmental, Social and Governance Pillars

Putting customers first

Providing innovative financial services and a seamless banking experience for our customers. This is at the heart of our brand promise—Simply Spot On.

Building a sustainable future

Contributing to responsible economic growth and sustainable development through our financing solutions, as well as managing the environmental footprint of our own operations.

Acting with integrity

Embedding responsible business practices to safeguard trust and protect value for our stakeholders over the long term.

Valuing our people

Creating a nurturing and engaging work environment that welcomes diversity and enables our people to realise their full potential.

Engaging communities

Contributing to healthy, thriving and inclusive communities through our core business, corporate giving, employee volunteering and partnerships.

Well-positioned to ride on key global megatrends shaping Asia's growth

Rising asian wealth

Increasing dominance of China

Growing silver and gig economies

Digital prominence and threats

Rising protectionism and populism

Focus on sustainability